Creative ways to recruit students
Through the years the Universities around the world from America to Asia have implemented different ways of recruiting new students. Some of them have been a less effective, others a successful strategy of student recruitment.
In order to be successful in your student recruitment efforts your University or College must not only look at what others have done with success but also implement new creative ways to engage students and to make them fall in love with your university, with your programme and with your location.
Best Ways to Recruit Students from Latin America
To recruit students from Latin America it is very important to understand their behavior and interests when deciding where to study abroad. Study destination, type of programme, field of study and purchasing power are some important variables to consider.
It is a big mistake to think that all the countries of Latin America think and make the same study abroad choices.
Student Recruitment Trends: Why You Should Do More Video Marketing for your University
In the last few years, social networks such as Instagram, Tik Tok, YouTube, Snapchat and Facebook have established new paths for online marketing.
The emergence of ads in video formats, Facebook/Instagram stories, and live video recordings in any of these applications is making every time more clear that this is the way forward for any marketer working in the education sector.
Most common challenges Marketers face when Recruiting Students
The art of recruiting students has been perfected within the years and as technology, as well as mindset, has changed drastically, marketers and admission directors from Universities and Colleges around the world including myself have been constantly challenged with different aspects of the recruitment process.