Looking for new ways to recruit students?

5 Feb

Best Ways to Recruit Students from Latin America

by Carolina Vargas

Best Ways to Recruit Students from Latin America

To recruit students from Latin America it is very important to understand their behavior and interests when deciding where to study abroad. Study destination, type of programme, field of study and purchasing power are some important variables to consider.

It is a big mistake to think that all the countries of Latin America think and make the same study abroad choices.

30 Jan

Student Recruitment Trends: Why You Should Do More Video Marketing for your University

by Carolina Vargas

Student Recruitment Trends: Why You Should Do More Video Marketing for your University

In the last few years, social networks such as Instagram, Tik Tok, YouTube, Snapchat and Facebook have established new paths for online marketing.

The emergence of ads in video formats, Facebook/Instagram stories, and live video recordings in any of these applications is making every time more clear that this is the way forward for any marketer working in the education sector.

8 Jan

Student Recruitment Most Common Mistakes

by Melissa Perich

Student Recruitment Most Common Mistakes

To optimize success, institutions must use research and planning to identify and target students, develop programs to meet those student’s’ goals, then follow through with strong, personalized recruitment and enrolment efforts. Some institutions may choose to implement a complete marketing and recruiting solution to most efficiently and effectively make use of valuable resources.

18 Sep

Most common challenges Marketers face when Recruiting Students

by Melissa Perich

Most common challenges Marketers face when Recruiting Students

The art of recruiting students has been perfected within the years and as technology, as well as mindset, has changed drastically, marketers and admission directors from Universities and Colleges around the world including myself have been constantly challenged with different aspects of the recruitment process.

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