What is student recruitment?
If you have recently begun to immerse yourself in the education world, it is very possible that you have run into the question: what is student recruitment?
We don’t blame you, as student recruitment is one of the topics that requires most of the attention in schools as it is what will determine the quality of the applicants who will study there, and also it is what will determine the profitability of the educational business.
Creative ways to recruit students
Through the years the Universities around the world from America to Asia have implemented different ways of recruiting new students. Some of them have been a less effective, others a successful strategy of student recruitment.
In order to be successful in your student recruitment efforts your University or College must not only look at what others have done with success but also implement new creative ways to engage students and to make them fall in love with your university, with your programme and with your location.
This is a post written by Alexandra Holland, QC Expert at Web2Present.com
Doing working in phone quality check can sometimes be an overwhelming job whether it be making the excel sheet for the call list, organising CRM, calling potential students all day, or competing the final quality check at the end.
How can live streaming help you recruiting new students?
Another emerging digital marketing strategy for higher education is the increasing tendency of use of live streams. Facebook Live, Instagram TV, Instagram Stories, Snapchat, Tik Tok, Periscope and Live Student Recruitment Webinars are the big players in this arena.
Live streams are often viewed as “more authentic” and “more engaging” by many millennials and the generation Z, and can be a great way to build relationships with potential students.
Universities and Business Schools are spending millions on marketing in a battle to recruit new international students as competition intensifies in the higher education sector.
But… How can statistics help them stand out?
Today, Universities should try to communicate the most relevant aspects and facts of them in comparison to the other existing universities.